You will identify a single significant issue in your industry and prepare a research-based position paper on how this issue may be most effectively addressed. The issue may be one of the trends you identified in project 2, or it may be an overarching issue related to the trends. Use your research to find out how the issue has been addressed by other companies in the past and how experts in the field recommend addressing it.
Paper Guidelines: Your paper should open with an introductory paragraph that identifies a specific problem or issue and makes a claim about its significance in your industry. The rest of your paper will develop an argument that supports this claim. Body paragraphs need to describe and justify your proposed solution and explain how it relates to how other companies or experts have addressed the same problem or issue based on your research. Use information from your sources to support your ideas while ensuring that your own voice and ideas control the paper.
Be sure to include a parenthetical citation (Author’s last name, year of publication) at the end of every sentence that includes words, ideas, or data from a source. While presenting your own argument, you should also anticipate and refute counter-arguments or alternative approaches. By showing that you understand other approaches and being very clear about how your approach is preferable, you will be more likely to convince readers to take your advice. You should end your paper with a concluding paragraph that reiterates your recommendation and reminds readers of the most important points you want them to remember. You should not introduce new information in your conclusion.
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